November 29, 2005
CareerConnection
presents
DEAN LINDSAY
NOVEMBER 29TH,
JUBILEE HALL,
11am - Noon
Cracking the Networking CODE:
4 Steps to Priceless Business Relationships
In their recent book review, The Dallas Morning News stated that the Cracking the Networking CODE served up
"networking advice with wisdom, humor and concise guidance."
"Perhaps the most powerful way to leverage and multiply your talent and ability
is by expanding your personal and business network. This book shows you how."
-- Brian Tracy
CareerConnection
presents
DEAN LINDSAY
NOVEMBER 29TH,
JUBILEE HALL,
11am - Noon
About the Talk / Book:
As you know, you can't achieve your best in this business without learning the all-important art of connecting.
Dean Lindsay's talk based on his book, Cracking the Networking CODE is filled with fresh insights and
practical tips on how to build meaningful, win-win relationships for your business and your life.
Whether you have a black belt in networking or are completely new to the concept, you will enjoy
Dean's humorous yet highly practical approach to meeting, connecting, and developing long-term
relationships with others.
"This book is a hip, fun, easy read that is filled with specific tips for connecting and staying
connected with others. It is also filled with enough trivia and "significa" to give you even more
to talk about. Read, laugh, learn and improve."
-- Jim Cathcart,
Author of Relationship Selling
Cracking the Networking CODE takes the guess work out of networking, inspiring people to step
out of their comfort zone and start developing life long business relationships. The subject matter is
practical and can be easily applied to all aspects of your life.
Cracking the Networking CODE, was one of the Top 100 Sales and Marketing Books on Amazon.com
for second quarter of 2005.
About Dean Lindsay:
Recognized as a 'Sales-and-networking guru' by the Dallas Business Journal,
Dean Lindsay is the founder of The Progress Agents LLC (www.ProgressAgents.com) -
a seminar company and idea studio dedicated to empowering progress in sales, service,
and workplace performance.
Dean's best selling book Cracking the Networking CODE: 4 Steps to Priceless Business Relationships
has been endorsed by a who's who of business leaders and performance experts including Ken Blanchard - author of
The One Minute Manager, Brian Tracy and Frank Bracken, the President and COO of Haggar Clothing Co.
Jay Conrad Levinson - the author of Guerrilla Marketing, thought so much of Cracking the Networking CODE
that he wrote the book's foreword.
A cum laude graduate of the University of North Texas, Dean presently serves on the Executive Advisory Board for UNT's
Department of Marketing and Logistics. This past June, the Dallas Business Journal selected Mr. Lindsay as one of
"D-FW's Rising Stars Under Forty in The Business World Today" in their yearly Forty Under 40 list.
Dean writes the column Be Progress for various business publications and is a featured contributor to the nationally distributed
audio publication Selling Power Live hosted by Jeffrey Gitomer. He is also the head writer and editor of the widely read e-mail-based
newsletter, The Progress Report.
Dean's company's clients range from Fortune 100 companies to budding entrepreneurs, and from national and state associations
to successful small businesses on both sides of the Atlantic. Some of their bigger clients include Ericsson, Pacific Life & Annuity,
American Express, New York Life, Raytheon, Washington Mutual and Western Union.
"Dean Lindsay is one sharp and funny guy. I have been in the business arena for over forty years
and we have needed Dean Lindsay's unique voice for far too long."
-- Max Derden
Partner, PricewaterhouseCoopers LLC
For more information on Dean Lindsay, Cracking the Networking CODE and The Progress Agents - Log onto: www.ProgressAgents.com or
call 1-877-479-5323.
____________________________________________________________________________________________________________
Article:
Build Priceless Business Relationships by
Cracking the Networking CODE By Dean Lindsay - Progress Agent (tm) Dean@ProgressAgents.com
How do you build priceless business relationships through networking?
This is an important question to consider because, to a large degree, who you know and associate with determines who you become in life. The most successful, well-rounded and happy people are most often the ones who are best connected to other successful, well-rounded and happy people. When these people need support or information, they know the right people to call. If you are already looking for a new job, deep down in your blood pumper you already know that you need to get out there and connect with people. Sure, in a perfect world, your track record and past successes would speak for themselves, but without professional and personal contacts, your two-page spiffy resume on off-white professional -grade paper is likely going to just take up space in a pile on a hiring manager's overstimulated desk. You are going to have to log off Monster, move away from the keyboard, and find a room to work.
It helps to think of networking as a creative process. You are creating ways to serve and to help people progress. You progress when you help others progress. Progress is what it is all about. To crack the networking code, to build priceless business relationships and become a truly effective networker, you need to constantly search out ways to help others progress. You must position yourself in their minds as a catalyst in their progress, as an agent in their progress, as a Progress Agent (tm). A nurturing, giving attitude is the cornerstone to Cracking the Networking CODE. The four letters that make up the word CODE stand for the four steps consistently taken by the most effective networkers to build truly priceless business relationships. Effective networkers: C: Create Personal Curb Appeal Effective networkers feel successful and display a genuine desire to help others progress. They're Progress Agents. They look and act the part of someone you would want to have in your corner. They don't go to networking events looking for success, they take success with them.
O: Open Face-to-Face Relationships Effective networkers connect with new people everywhere they go. They also research the various networking event options and commit to a networking strategy. They get out and about and reach out. They proactively open relationships. D: Deliver Solid First Impressions Effective networkers know their first impression sets the foundation for all future impressions, and they make sure it's a good one. Effective networkers strive to stand out in a positive way in the minds of people they want future contact with.
E: Earn Trust Effective networkers follow up and keep in touch. They stay involved with the people they meet and earn their trust through a series of progress-based impressions. They continually find ways to 'be progress' for those in their network. This is where most ineffective networkers drop the ball.
Sure, being in business is challenging. Sure, it's nerve-racking looking for a new job. Sure, people are often pressed for time. But here is something else I know for sure: People do business with, as well as help, share information, brainstorm, and give referrals to people they trust and value. They trust and value people who genuinely care about them and are Progress Agents for their lives.
Crack the Networking CODE. Be Progress.
Dean Lindsay's best selling book Cracking the Networking CODE: 4 Steps to Priceless Business Relationships has been endorsed by a who's who of business leaders and performance experts including Ken Blanchard - author of The One Minute Manager, Brian Tracy and Frank Bracken ( President and COO of Haggar Clothing Co.). In their recent book review, The Dallas Morning News stated that the book served up "networking advice with wisdom, humor and concise guidance."
For more information on Cracking the Networking CODE, log onto: www.ProgressAgents.com or call 1-877-479-5323. Cracking the Networking CODE also available at www.Amazon.com.
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